Desjardins

Send A Solo

When tasked with introducing a century-old iconic Quebecois financial institution to English Canada, it all seemed pretty obvious what we needed to say. But then COVID hit. And it became obvious that saying anything about ourselves would only make us sound tone deaf. We needed to do something. So we found a way to Send A Solo to 150 Canadians most in need of a musical boost during lockdown, while generously employing out-of-work professional musicians from coast-to-coast.
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